The 12-Week Program

Diagnose, discover, build - then decide.

Three phases over 12 weeks. Each one builds on the last. By the end, you'll know if the US is your next market - and you'll have the proof to back it up.

Phase 1

Weeks 1-3 - Diagnose

Most international business owners enter the US trying to sell to the same audience they sell to at home. The first three weeks rebuild that assumption from the ground up. By the end of Phase 01, you know who your American buyer actually is. By name, by company, by stage.

Week 1
US Market Mapping
  • Who in the US actually needs what you built
  • Define your ideal US customer profile
  • Identify the segments most likely to convert
Week 2
Competitive Intelligence
  • What real American competition looks like
  • How you're differentiated in this market
  • Where the gaps and opportunities are
Week 3
Buyer Fluency
  • How your American buyer thinks and buys
  • The language, the objections, the priorities
  • What makes a US decision-maker say yes
Phase 2

Weeks 4-6 - Discover

The market tells you the truth. This phase is about getting in front of real US buyers, running real conversations, and letting the market validate - or challenge - your assumptions. The Miami immersion happens here, at the moment it matters most.

Week 4
Build Your Outreach System
  • The system to land the meetings
  • Craft the messages that get responses
  • Begin identifying your US targets
Week 5
Prepare for the Market
  • Identify your US contacts and targets
  • Prepare your outreach and conversation approach
  • Get ready for Miami - your first real market contact
Week 6
Miami Immersion · 1 Week
  • A week in Miami with real US market access
  • Direct conversations with potential buyers
  • Vetted specialists: attorneys, CPAs, banking, visas
  • Debrief - what you heard changes everything after
Phase 3

Weeks 7-12 - Build & Decide

You've heard the market. Now you rebuild around what it told you. Positioning, messaging, pricing - all rebuilt for the US based on real conversations. The final week ends with the most important deliverable: a clear, honest answer on whether to go.

Weeks 7–9
Rebuild Your Way to Sell
  • Positioning rebuilt based on what you heard
  • Messaging rebuilt for the US buyer
  • US pricing: what they will actually pay
Weeks 10–11
Test & Validate
  • Test your rebuilt message with real buyers
  • Refine based on what lands and what doesn't
  • Build the US go-to-market strategy
Week 12
Go, or Not Yet
  • Your buyer profile, positioning, pricing, and channels
  • Honest go/no-go: build here, wait, or pull back
  • A clear commercial decision, made on evidence not assumptions
Built into the program
01
Cultural Intelligence
02
US Credibility Kit
03
Operations & Tech Stack
04
US Hiring
05
Business Owner Mindset
06
Vetted Expert Network
USA · ENTRY
US Entry Program

Twelve weeks. One real shot at the US.

12-minute application, read personally. Strong fits get a diagnosis call within 5 business days.